Grow Your Business

By reading this Ultimate Guide you’re already taking the first steps on your journey to a Rich Life. This is only an introduction to the ideas and material you’ll find inside IWT. I started this site in 2004 while I was studying technology and psychology at Stanford. I’ve spent the time since testing and honing […]

Productivity hacks are simple changes to how you work that deliver massive results without requiring superhuman discipline or more hours than you have in a day. The most effective hacks work with your brain’s natural patterns to make productivity feel effortless instead of exhausting, which frees up time for the things you care about most. […]

Learn exactly how to write copy that gets into your customers’ heads and has them clamoring to buy from you.

To scale a business sustainably, you’ll need to build smart systems, create repeatable processes, and know when to grow—and when to pause. The Truth About Scaling Your Business Many business owners use “growth” and “scaling” interchangeably, but they’re not the same thing. Growth happens when your revenue rises, but so do your expenses—often at an […]